Collocations for gimmick - noun
ADJ.
latest, new
a new gimmick to encourage people to go to the cinema
a new gimmick to encourage people to go to the cinema
election, marketing, publicity, sales
The promise of lower taxation may have been just an election gimmick to gain votes.
The promise of lower taxation may have been just an election gimmick to gain votes.
PHRASES
just/nothing more than/only a gimmick
He dismissed the event as just a publicity gimmick.
He dismissed the event as just a publicity gimmick.