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Collocations for marketing - noun

ADJECTIVE

clever, effective, good
poor
aggressive
online
mass
niche
direct, one-to-one (AmE), targeted
guerrilla (esp. AmE), interactive, viral, word-of-mouth
Users downloaded the ad and sent it on to friends, a pure form of viral marketing.
global, international, worldwide

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VERB + marketing

do
The company has done some effective marketing of the new model.
improve

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marketing + NOUN

campaign, exercise (esp. BrE), strategy
blitz, effort, push
The film was a flop, despite a big marketing blitz.
gimmick, ploy, tool
hype
Everyone will tell you their product is best but this is just marketing hype.
director, executive, manager
consultant, guru, specialist
agency, company, department, firm (esp. BrE)
budget
We don't have a huge marketing budget and rely on word-of-mouth.

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PREPOSITION

in marketing
She works in marketing.
through marketing, with marketing
We could get more sales through better marketing.

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PHRASES

sales and marketing

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